Thursday, July 28, 2011

Work Your Strategy

I am a business architect, and there have been a number of companies that have wondered how they can distinguish themselves within the marketplace. One way to distinguish yourself is to work your strategy. There are companies that spend countless hours, in meeting after meeting, developing strategies. They come up with these grand strategies; yet they fail to align their organizational structure with the new strategy so the strategy doesn’t work.

In order to work your strategy, you actually have to take the time to develop a nice strategy; but, then, go within your organization and re-vamp or tweak your structure, if needed, to fit with the new strategy. When you have an organizational structure that fits with thestrategy, or is aligned with your new strategy, then you’re better positioned to work it.

What am I saying? What I’m saying is that if you have that innovative strategy, you’re that company that’s trying to set yourself apart by doing things that your competitors aren’t doing__thinking outside of the box and actually moving outside of the box__then what you want to do is make sure that your organizational structure fits with that. Make sure that your organizational structure is aligned with the innovative strategy.

Make sure that you’re allowing your employees to be creative and innovative. Allow them to do what they need to do in order to accomplish the goals that you’ve given them. That means that you have to have a decentralized authority system, and you have to allow people to take responsibility and ownership for their part of the piece in your big puzzle.

Having a decentralized organizational structure can allow your employees to be more creative. Such a structure can allow your employees to do what you’ve hired them to do. You’ve hired the best and the brightest to be innovative and creative so let them do what they do.

I’m Jovi “Professor Jovi” Brown. Thank you for listening. Until next time, let’s think better, and do better. If you want to make comments on this blog, then you can do so right here on, or you can go to Facebook, LinkedIn, Twitter, and YouTube.

Again, thank you for listening; and, for more information on my company, you can go to Thank you, and have a great day!  

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